They agree to license the song, then donated all the money - very publicly - to its striking workforce

IN the years since, there have been endless request to license the song [Tubthumping]. Almost always, the band say no. On specific occasions, they do make exceptions. One year, the US car company Chrysler offered them £100,000 to use the track on a TV ad. The band knew there'd been a long-running dispute at Chrysler's Detroit plant, it's workers striking for better wages, improved conditions. They agree to license the song, then donated all the money - very publicly - to its striking workforce. 'Chrysler were infuriated,' Whalley notes.

N. Duerden, Exit stage left: the curious afterlife of popstars (2022), 262-3