Both Sweeney and Evita were expensive productions with stunning stage direction by Harold Prince. Both won seven Tony awards, including Best Musical, in adjoining seasons. The key difference: Sweeney Todd made theatrical history but lost money, while Evita left history to its own devices and made gobs of money. This was not lost on producers and investors. It is easy to advocate artistic merit over financial concerns, but answer this: if you were investing $100,000 or more of your own money.
J. Kenrick, Musical theatre: a history (2008), 341
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